Restricted Drug Term Personalization Certification Application (July 2025)

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Advertisers in the United States, Canada and New Zealand planning to use Google’s personalized targeting tools to promote products or services containing Restricted Drug Terms to healthcare professionals in their professional medical capacity must apply for the Restricted Drug Term Personalization Certification. Without this Certification, advertisers promoting products or services containing Restricted Drug Terms will be unable to use Google’s personalization tools. Advertisers outside of the United States, Canada and New Zealand are not eligible to apply for this certification due to local regulations. Once the certification has been granted, successful applicants will be able to to use Google’s personalized targeting tools to promote products or services containing Restricted Drug Terms to healthcare professionals in their professional medical capacity.

(Posted on July 1, 2025)