Updates to Gambling and games policy (February 2025)

Google provides translated versions of our Help Center, though they are not meant to change the content of our policies. The English version is the official language we use to enforce our policies. To view this article in a different language, use the language dropdown at the bottom of the page.

On March 11, 2025, the Google Ads Gambling and games policy US country-specifics will be updated. We will begin to accept ads for online horse racing by state authorized entities in Idaho, Iowa, Louisiana, North Carolina, Vermont and Washington.

Advertisers must apply for certification. Application for certification will be open to advertisers who wish to promote horse racing content in this region on March 11, 2025.

The Gambling and games policy page will be updated when the policy goes into effect.

(Posted on February 25, 2025)

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