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Updates to Gambling and Games Policy (January 2025)

Google provides translated versions of our Help Center, though they are not meant to change the content of our policies. The English version is the official language we use to enforce our policies. To view this article in a different language, use the language dropdown at the bottom of the page.

On January 8, 2025, Google will update the Nigeria country specifics of its Gambling and Games policy to reflect the impact of a recent court ruling. As a result, we changed our policies to disallow the following gambling content from targeting Nigeria effective immediately:

Product

Allowed?

Details

Online gambling

red x mark Not allowed

Google doesn't allow advertising for Internet-based games where money or other items of value are paid or wagered to win a greater sum of money or other item of value

Gambling-related products

red x mark Not allowed

Google doesn’t allows ads promoting the following gambling-related products:

  • Gambling-related promotional products such as gambling-related vouchers, bonus codes, etc.
  • Gambling-related tutoring and educational materials such as books and e-books
  • Gambling-related information such as tips, odds, and handicapping

(Posted on January 8, 2025)

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