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On 15 July 2024, the Google Ads Gambling and games policy United States country-specifics will be updated. We will begin to accept and run ads for daily fantasy sports operators in Alaska, California, Florida, Georgia, Kentucky, Minnesota, Nebraska, New Mexico, North Carolina, North Dakota, Oklahoma, Rhode Island, South Dakota, Utah, West Virginia, Wisconsin and Wyoming.
If advertisers are targeting their ads in a state that does not require a licence, the advertisers must be licensed in at least one other US state that does require a licence to operate daily fantasy sport services.
Advertisers must apply for certification.
The Gambling and games policy page will be updated when the policy goes into effect on 15 July 2024.
(Posted on 1 July 2024)