Update to Gambling and Games Policy (May 2024)

Google provides translated versions of the Advertising Policies Help Center, though they're not meant to change the content of the policies. The English version is the official language used to enforce Google Ads policies. To view this article in a different language, use the language dropdown at the bottom of the page.

On May 24, 2024, the Google Ads Gambling and games policy Poland country-specifics will be updated. We will begin to accept online lottery ads from the Finance Ministry's licensed entities.

Product Allowed? Details
Online gambling

No issues detected and positive check mark icon Allowed with limitations

Google allows ads promoting the following online gambling licensed by the government’s Finance Ministry:

  • Online betting sites
  • Online lotteries and numeric games

Advertisers must also be certified with Google.

Advertisers must apply for certification.

The Gambling and games policy page will be updated when the policy goes into effect on May 24, 2024.

(Posted on May 9, 2024)

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