Update to Political Content policy (April 2024)

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In May 2024, Google will update the Regional Restrictions under the Political content policy to include restrictions in Brazil.

In Brazil, the following will be prohibited on Google platforms:

Not allowed Political-electoral content as regulated by TSE Resolution 23,732/2024:

Ads featuring elections, political parties, federations and coalitions, elected positions, government proposals, legislative bills, the exercise of the right to vote and other political rights or matters related to the electoral process.

Advertisers’ accounts that have already completed verification for Brazil election ads will be converted to be a part of the Google advertiser verification program. Brazil election ads previously shown in the Transparency Center will remain publicly accessible.

(Posted on April 24, 2024)

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