Update to YouTube ad requirements (August 2023)

Google provides translated versions of our Help Centre, though they are not meant to change the content of our policies. The English version is the official language we use to enforce our policies. To view this article in a different language, use the language dropdown at the bottom of the page.

On 15 August, Google will update the Ad requirements for YouTube.

This update improves the organisation of the page and clarifies the paths through which advertisers can appeal a disapproval if they believe their disapproved ads are compliant with the Ad requirements for YouTube. This clarification will not impact existing enforcement. No additional action is required.

For more information, refer to the Ad requirements for YouTube article in Google Ads.

(Posted in July 2023)

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