Update to Google Ads Financial products and services policy (March 2023)

Google provides translated versions of our Help Centre, though they are not meant to change the content of our policies. The English version is the official language we use to enforce our policies. To view this article in a different language, use the language dropdown at the bottom of the page.

On 30 May 2023 Google will update its financial products and services verification policy to limit the eligibility of certain claims management services, such as scam redress services, to obtain verification. Once the policy is effective, only claims management services that are or operate on behalf of a claims management-licensed financial service provider, a government entity, non-profit organisation or legal service provider, are eligible for verification.

(Posted March 2023)

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