Updates to Gambling and games policy (August 2022)

Google provides translated versions of our Help Centre as a convenience, though they are not meant to change the content of our policies. The English version is the official language we use to enforce our policies. To view this article in a different language, use the language dropdown at the bottom of the page.

In September 2022, the Google Ads Gambling and games policy ad platform serving eligibility will be updated to permit gambling to be served on additional platforms. For specific eligibility requirements, applicable locations and additional restrictions refer to the relevant Help Centre of each Ad Platform.  

Advertisers must apply for certification. The Google Ads Gambling and games policy page will be updated when the change goes into effect.

(Posted August 2022)

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