Limitations to serving of keywords under review (June 2022)

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In June 2022,  Google will update the serving behavior of keywords that are currently under review. Keywords won’t be able to trigger ads until they've been reviewed. Google will begin implementing this change immediately, with a gradual ramp up over a period of two months. This will apply to all policies.

Learn more about the keyword status definition.

(Posted May 2022)

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