Updates to Gambling and Games Policy (October 2021)

Google provides translated versions of our Help Centre as a convenience, though they are not meant to change the content of our policies. The English version is the official language we use to enforce our policies. To view this article in a different language, use the language drop-down at the bottom of the page.

On 11 October 2021, Google will update the India country specifics of its Gambling and Games policy to reflect recent changes in local law. As a result, we will be changing our policies to disallow the following gambling content targeting Karnataka, effective 11 October:

Product

Allowed?

Details

Gambling-related content

Not allowed

Google doesn't allow the following gambling-related content:

  • Location-based or 'bricks-and-mortar' gambling.

Online non-casino games

Allowed

Google allows the promotion of Daily Fantasy Sports as long as the advertisement doesn’t promote any other form of online gambling. Daily Fantasy Sports ads may not target the following states:

  • Andhra Pradesh, Assam, Karnataka, Nagaland, Odisha, Sikkim and Telangana.

Advertisers must also be certified with Google. See how to apply.

Online casino games

Allowed

Google doesn’t allow the promotion of any online casino games with the exception of Rummy.

Google Ads allows Rummy advertisements to target India as long as the advertisement doesn't promote any other form of online gambling. Rummy ads may not target the following states:

  • Andhra Pradesh, Assam, Karnataka,  Nagaland, Odisha, Sikkim and Telangana.

Advertisers must also be certified with Google. See how to apply.

 

(Posted October 2021)


 
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