Update to Unreliable claims policy (December 2021)

Google provides translated versions of our Help Centre as a convenience, though they are not meant to change the content of our policies. The English version is the official language we use to enforce our policies. To view this article in a different language, use the language drop-down at the bottom of the page.

In December 2021, the Google Ads Unreliable claims policy will be updated to include a new policy prohibiting content that features claims about climate change which run contrary to scientific consensus.  We will begin enforcing the policy update on 6 December 2021.

Violations of this policy won't lead to immediate account suspension without prior warning. A warning will be issued at least seven days prior to any suspension of your account.

Please review this policy update to determine whether or not any of your ads fall in scope of the policy, and if so, remove those ads before 6 December 2021.

(Posted on 7 October 2021)

 

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