Updates to Gambling and games policy (August 2020)


In August 2020, the Google Ads Gambling and games policy US country-specifics will be updated. We will expand where we allow the promotion of online casinos, daily fantasy sports and sports betting by licensed entities, and also begin to allow ads for online horse racing in the following states:

  • Online Casinos: West Virginia (September 2020)
  • Daily Fantasy Sports: Alabama, Iowa, Michigan
  • Sports Betting: Colorado, District of Columbia,  Illinois, New Hampshire, Tennessee
  • Online horse racing: California, Illinois, Indiana, Kentucky, New York, Ohio, Michigan

Advertisers who wish to promote online gambling content in these regions can find more information and apply for certification after the update on the Gambling and games policy page.


(Posted August 2020)

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