The Optimisation page is a one-stop shop for improving your AdSense account performance. It provides you with tailored recommendations that could improve performance and A/B experiments to help you make more informed decisions for your site.
On your Optimisation page, you'll find the following pages:
- Opportunities – explore customised recommendations that could boost your income. Learn more about opportunities.
- Experiments – create, run and analyse A/B experiments directly from your AdSense account. Learn more about experiments.
- Auto optimise — let Google run optimisation experiments for you. Learn more about Auto optimize.