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Please make sure to visit Your AdSense Page where you can find personalized information about your account to help you succeed with AdSense.

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The difference between targeting types and bid types

Targeting types are the ways advertisers target ads to your pages: contextual targeting, placement targeting, or interest-based advertising.

Bid types are the ways that advertisers bid in the auction for your ad space: cost-per-click (CPC) ads, which pay for valid clicks on ads, or cost-per-thousand-impression (CPM) ads, which pay for valid user views of an ad.

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Your AdSense page

Introducing AdSense Page: a new resource in which you can find personalized information and new opportunities in your account to help to succeed with AdSense.

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