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GameSnacks

Understanding GameSnacks revenue

We distribute GameSnacks to a range of 1P (first-party, e.g., gamesnacks.com and the Play Games App) and 3P (third-party) OEM distribution partners. Depending on where a game is shown we may use a different monetization system–the one that is highest performing and best suited to that platform. Everywhere we monetize your game we also use various technologies to implement the revenue share by which you receive your GameSnacks earnings. For example, we use AdMob and a custom revenue share solution on the Play Games App; and we use AdSense and our AFP technology when we monetize on gamesnacks.com and 3P OEM distribution partners.

Developer analytics

We consolidate all GameSnacks analytics and revenue data in GameSnacks developer analytics which you can access from the GameSnacks Developer Console under "Manage games". This will always show your unified metrics and earnings across the entire GameSnacks distribution network, and also allow you to see them broken down by your individual games.

Payments

GameSnacks earnings are split into multiple line items in your payments transaction history report. They are:

  • Earnings - GameSnacks - Google product distribution
  • Earnings - AdSense for Content - host
  • Invalid Traffic - AdSense for Content - host

This is due to us distributing your games using different monetization systems - the one that is highest performing and best suited to the distribution platform.

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