Some Auto ads formats have a different revenue share than standard AdSense for Content formats. These are opt-in formats that display AdSense for Search ads with 51% revenue share for ad clicks. Earnings you generate from these formats appear as a separate line item in your regular AdSense for Content payments. These search formats also have additional policies that need to be acknowledged in order to use them.
Here is a list of formats that have different revenue shares:
Format | Revenue share | Applicable policies |
---|---|---|
Ad intents | 51% | AdSense for Search (AFS) policies |
Related search for Auto ads | 51% | AdSense for Search (AFS) policies |