We recently launched Your AdSense Page where you can find personalised information about your account to help you succeed with AdSense.

Ad Targeting

About personalised advertising

Personalised advertising (formerly known as interest-based advertising) enables advertisers to reach users based on their interests and demographics (e.g. "sports enthusiasts"), as well as other information described here.

Personalised advertising should help to monetise your website more efficiently, increase value for advertisers, and provide a better experience for users.

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