Using Funding Choices as a Consent Management Platform for IAB TCF v2.0

Funding Choices is a Consent Management Platform (CMP) that integrates with Google’s advertising services to help you gather your visitors’ consent for privacy regulations. This solution is approved by the Interactive Advertising Bureau (IAB)’s Transparency and Consent Framework (TCF) v2.0 for GDPR. When it’s used to manage consent for ads served through Ad Manager or AdMob, Funding Choices integrates with Google’s advertising services to help you gather your visitors’ consent.

To start using Funding Choices to manage consent on your pages and apps:

  1. Set up a Funding Choices account.
    • Ad Manager: Click Admin and then EU user consent and then Manage consent with Funding Choices.
    • AdMob: Click Blocking controls and then EU user consent and then Manage consent with Funding Choices.
  2. When Funding Choices opens in a new tab or window, follow the prompts to get started on your consent message.
You can use Funding Choices API for non-Google tags. Google tags will respect the ad technology provider settings.

Go to the Funding Choices help center

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