Create a placement

Follow these steps to create a placement:

  1. Sign in to Google Ad Manager.
  2. Click Inventory and then Ad units and then Placements.
  3. Click New placement.
  4. Enter a placement Name.
    • When naming a placement, choose to describe the physical location of the ad units associated with the placement or indicate the particular section of content.
    • For example, a placement named "ABCProducts Unlimited Help Center Footer Banners" might include all footer banners within Products Unlimited's Help Center.
  5. Add a Description for this placement (optional).
  6. Under "Inventory," associate ad units to the placement by selecting the check boxes next to the desired ad units.
    • Each placement should include a unique combination of ad units.
    • You can complete this step later if an ad unit doesn't exist yet.
  7. Click Save.
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