Privacy policy language

This article is specific to Audience Solutions.
This feature might not be enabled in your network.

Because publisher sites and laws across countries vary, we are unable to suggest specific privacy policy language. However, you may wish to review resources such as the Network Advertising Initiative (NAI).

Per the terms of your agreement with Google Marketing Platform, you are required to feature a privacy policy on each of your sites that discloses your use of Audience Management tags provided by third-party technology, as well as the fact that you are collecting and using data as a result of these tags. This privacy policy must comply with all applicable laws, rules and regulations.

If there are partner sites in your network that you do not own or control, you need to inform your partners that they are also required to have a privacy policy on their sites. Your partners' privacy policy must also disclose that you are using Audience Management tags provided by third-party technology, as well as the fact that you are collecting and using data as a result of these tags. Your partners' privacy policy must comply with all applicable laws, rules and regulations.

However, you may wish to review resources such as the Network Advertising Initiative (NAI), cookiechoice.org, and the Platforms Program Policy.

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