The following features are available for Ad Manager Video Solutions. While basic video features are included by default with Ad Manager 360 contracts, some advanced features are only available to certain publishers. Contact your account manager for details.
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Ad Manager 360 Advanced |
Ad Manager 360 Basic |
Ad Manager | |
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Basic video ad serving |
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Hosting and transcoding |
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Hosted video limit per video |
512 MB | 512 MB | 30 MB |
Forecasting Check available inventory for video ad units |
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VAST 2, 3, and 4 Support for linear, non-linear, companions, and skippable formats |
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VPAID interactive ad format Support for video ad and player communication and interaction |
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Multiscreen Support for web on desktop, web and apps on mobile and tablets, connected TVs |
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Podding Show groups of ads together; standard and optimized pods * |
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Video ad rules Define how ads display with video content; standard or session rules |
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Video and audio creative profiles Controls that determine which video or audio creatives are eligible to serve to different platforms |
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Content ingestion Support for various publisher CMS to Ad Manager integrations to allow targeting and reporting on metadata |
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Dynamic Ad Insertion Server-side ad insertion for linear, live event, and video on demand programming |
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Partner management Define revenue share or inventory split agreements with publishing partners |
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Cross-sell with YouTube Integration with partner's YouTube channel, pending YouTube sales approval |
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Audience measurement Report on reach and frequency across devices; Nielsen Digital Ad Ratings ** |
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Other interactive ad formats Support for Studio templates |
* Standard pods are available as a basic feature; access to both standard and optimized pods only available to advanced video publishers.
** Currently only available in select markets.
See a list of video features available, by platforms that support the IMA SDK.