Manage your Brand Account

Historically, Brand Accounts could be used with a variety of Google services. Starting August 4, 2021, Brand Accounts can only be linked to YouTube channels and will be designated with “(limited to YouTube)." This update will not impact existing Brand Accounts, only accounts that are created after August 4, 2021.

You can set up and manage an account specifically for your brand. You can use certain services with it, like YouTube, to create an online presence. 

How Brand Accounts work

How Brand Accounts differ from regular Google Accounts

You and others can jointly manage a Brand Account through your own Google Accounts. You won’t need a separate username or password. Your account can have multiple owners and managers.

• Owners can take the most actions, and control who manages the account. An account must have one primary owner.
• Community managers can do the same things as Managers, but they can't use YouTube.

Google services that support Brand Accounts

You can use certain services with your account, like Google Photos or YouTube. You'll be able to communicate, connect, and share info with customers and fans with your Brand Account.

To manage who can see and interact with your content, you can adjust your settings for each service.

Create a Brand Account

You can create an account for your business or brand on some Google services. For example, you can create a Brand Account when you create a YouTube channel.