Each of the desktop and mobile Ad Experience Report has two tabs: Site design issues and Creative issues. We break issues into these categories to help you assess how to go about fixing them and to avoid them in the future.
Site design issues
Site design issues describe ad experiences that are displayed on your site due to site templates, code or other aspects of your site design that control how ads are presented.
Site design issues for desktop
- Pop-up ads
- Prestitial ad with countdown
- Large sticky ad at the bottom of the screen
Site design issues for mobile
- Pop-up ad and prestitial ad
- Ad density higher than 30%
- Postitial ad with countdown
- Full-screen scrollover ad
- Large sticky ad
Creative issues
Creative issues are ad experiences that are displayed on your site due to ad tags, which allow specific creatives, advertisers or networks on your site's inventory. Creative issues may also include other aspects of your ad operations that control which ads are displayed.
Creative issues for desktop
- Auto-playing video ad with sound
Creative issues for mobile
- Auto-playing video ad with sound
- Flashing animated ad