Traffic campaigns in the Trafficking component of Campaign Manager 360. Use this guide for details on how to navigate, search, edit items, handle tags, and manage access.
Topics in this article
Overview
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Advertiser: Click All advertisers from the account level to find and open an advertiser. You can set up your advertiser with details that affect its campaigns, such as uploading a shared creative library on the Creatives tab.
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Campaign: Click All campaigns from the account level to find and open a campaign. You can view all the items in your campaign here.
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Admin: Click Admin from the account level to manage account settings like user access.
Click an item's row in Campaign Manager 360 to view its properties. Check the columns for information on the item, such as status, assignments, run dates. Click the search bar for a menu of filters that narrow your items down to matching items and their assignments.
Edit items
Select items by clicking their checkboxes. Click the Status, Assignments, and Edit multiple buttons to make changes to your selected items. Or click directly into a row to make edits in-line (such as a name or start/end date change).
Create items
Find items in Campaign Manager 360
Campaigns and advertisers can get very large and include many rows of items, including ads, creatives, and placements. Here are some tips:
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Use the search bar and "Views" menu to narrow down your list.
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You can scroll through up to 100 results on one page. For example, you can scroll through everything in your campaign or creatives in your advertiser. You can also use the previous page
and next page
buttons on the upper right to skip between groups of 100 rows.
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Toggle between all and selected rows with the buttons on the upper left. Click All to show all rows. Click Selected to show only rows you select, plus their assignments (where applicable).
Learn more below.
Manage placement tags
You can use Campaign Manager 360 to download tags, email tags, or notify publishers about publisher-paid tags that they have to approve and access through their own system.
When your placements have the right ads and creatives, you're ready to generate tags. Click the Tags button in your campaign header to get started. It's on the upper right, next to the properties and import/export buttons.
Bulk tasks and shortcuts
Import or export campaign data
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Campaign spreadsheet: Click the Import or Export buttons to manage a spreadsheet of your entire campaign. You can make changes to many aspects of your campaign in this spreadsheet and then import the spreadsheet back into Campaign Manager 360. Learn how to edit the campaign spreadsheet
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CSV of current view: Click the Report button to export a CSV of all the data currently displayed in your campaign. This data will change based on how you change your view and filter settings: i.e., the view you select in the "Views" menu and the filters you select by clicking the search bar. If a row or column is not visible, it will not appear in the CSV export. Note that you cannot import the CSV back into Campaign Manager 360; it is for informational purposes only.
Manage advertisers and access
To change advertiser and admin settings, click All advertisers or Admin in the left menu from the account level. These settings are not part of your campaign view. Learn more about advertiser or admin settings
View campaign performance
- From within a campaign, click on a placement, ad, or creative. Click Performance (next to Properties) to see impressions and clicks for your selection (and the items that fall within it).
- From within a campaign, you can also see impressions and clicks for the last 30 days for each item in the table.