Verification for election advertising in New Zealand
Verification to run election ads in New Zealand will be available from May 19, 2020. Information about verification requirements can be found here.
New optimization suggestion to improve pacing and performance with automated bid strategies coming soon to the Intelligence Panel
The Intelligence Panel will soon show new optimization suggestions to enable automated bid strategies on eligible line items. The suggestions will recommend a default bidding strategy and show an indication of expected spend improvements.
Troubleshooter will soon show more details about which frequency cap settings lead to lost impressions
In order to help you troubleshoot and fix issues with your campaign, the Troubleshooter will soon show more details related to frequency cap settings. You’ll be able to click on the Frequency link and see which frequency cap in your campaign’s hierarchy is causing lost impressions. You’ll also be able to see impression loss attributed to no cookies on a bid request.
Pivot conversions by Floodlight activity in standard reports to analyze conversion data more easily
You’ll soon be able to pivot conversion metrics by Floodlight activity in standard reports. The Floodlight activities you select will appear as columns in the report, showing conversions specifically recorded by that activity. You’ll be able to see how various conversion points perform relative to each other without pulling separate reports filtered by Floodlight activity.
Improvements coming soon to the default filters in the Negotiations tab, including showing incoming offers from publishers
You’ll soon see improvements to the default filters in the Negotiations tab so you can quickly see deals that need your attention when you navigate to the tab. The changes include seeing incoming offers from publishers directly on the page rather than needing to apply a filter to make these visible.
Refreshed look-and-feel coming soon to tag-based audiences workflows
You’ll soon see a refreshed look-and-feel to the workflows for tag-based audiences, making it easier to set up and manage these audiences.
