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Advertising opportunities on YouTube

Ad Specs Guide

Ad Specs One-Sheet

Next: Brand Channels
Placement Creative Assets Third-Party Capabilities File Types Max File Size Max Animation Framerate Flash Versions Audio Controls/Buttons Additional Comments/Requirements
Imp Click Serve

InVideo Overlay Ads

 480x70 Flash Overlay Y Y N SWF with backup .GIF/.JPG 100 Kb :10 s = 24 fps Flash 8, 9 or 10 (AS2 or AS3) No sound No rollover animations/buttons allowed Background/major objects must have max alpha of 80%
Optional 300x250 Display Banner N Y Y
  • SWF (backup .gif or .jpg)
  • .JPG
  • .GIF
    		•  50 Kb :30 s Up to 24 fps Flash 7, 8, 9 or 10 (AS3 or lower) On Click Only If submitting SWF assets, please see how to implement clickTags
  • Creatives with partially black or white backgrounds must have a visible border of a contrasting color.
  • Effects must be user-initiated. Please see our Mouseover Policy here.
    		•

    InStream Ads

    YouTube Video URL

    How to Upload

    		 Y Y Y (VAST)

    Accepted File Formats

    Optimizing your video

    		 - :15 s, :30s - - - - If you would not like your video to be viewable or searchable to the public outside of the ad, please follow the instructions here.
    Optional 300x60 Display Banner N Y Y
  • SWF (backup .gif or .jpg)
  • .JPG
  • .GIF
    		•  50 Kb :30 s Up to 24 fps Flash 7, 8, 9 or 10 (AS3 or lower) No sound If submitting SWF assets, please see how to implement clickTags -

    Standard Banner Ads

    		 300x250 Standard Banner N Y Y
  • SWF (backup .gif or .jpg)
  • .JPG
  • .GIF
    		•  50 Kb :30 s Up to 24 fps 7, 8, 9 or 10 (AS3 or lower) On Click Only If submitting SWF assets, please see how to implement clickTags
  • Creatives with partially black or white backgrounds must have a visible border of a contrasting color.
  • Effects must be user-initiated. Please see our Mouseover Policy here.
    		•

    Rich Media Ads

    Polite Download format

    300x250

    		 - - 3pas only 3rd Party Tag

    50 Kb Initial.

    2.2 MB polite.

    		:30 s Up to 25 fps - On Click Only
  • Effects must be user-initiated. Please see our Mouseover Policy here.
  • All animation must pause once stop is clicked or on exit click
    		•
  • True streaming not included in load size.
  • Must stay within 300x250 iframe. Creatives with partially black or white backgrounds must have a visible border of a contrasting color.
  • Video must include:progress bar, play/pause/stop, mute/unmute
    		•

    updated 03/29/2013

    Next: Brand Channels

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