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Google Social Search

Some of this content may be outdated. Search plus Your World new window is a search experience that builds upon existing features of Social Search. It's currently available on Google.com in English. Learn more about personal results, a feature of Search plus Your World.

Google Social Search helps you discover relevant content from your social connections, a set of your online friends and contacts. Content from your friends and acquaintances is sometimes more relevant and meaningful to you than content from any random person. For example, an online movie review is useful, but a movie review from your best friend can be even better.

Watch a video to learn more about Social Search

Social search results

If you're signed in to Google, your search results may highlight relevant content that's created by or shared by your social connections. Your Social Search experience is personal and the highlighted content that you see is unique to you and your social connections.

Here are some of the types of content you might see:

  • Websites, blogs, and other content that's shared by or created by your friends
  • Images that are shared by your social connections
  • Relevant articles from your Google Reader subscriptions
  • Profiles of people you know beneath results for social sites like Twitter and Flickr
  • Web content that has been recommended or shared by others using the +1 button. Learn more about +1's

If you want to see more results from your social connections, click More Search Tools or Show Search Tools on the left panel of the search results page and select Social to filter your results.

It's easy to see which results are social search results by looking at the annotations on search results. For example, beneath a movie review shared by your friend Jake, you may see Jake's name and picture. You can click Jake's name to see his profile page, and hover over the annotation to reveal more information about how you are connected to Jake.

Your social connections

Social Search is powered by your social connections, a group of people including some of your Gmail contacts, public friends on sites like Twitter, and public friends of these friends. You can influence who is part of your social connections. Learn more about your social connections

Learn more

To learn more about the details of Social Search, click one of the links below.

Will other people see the same social results as me?

The social search results that you see are personalized just for you. Other people will not see the exact same results that you see because they will be shown content from their own social connections.

Will my content be shown to other people?

The content you share and publish publicly online may appear in the search results of others. As a content creator online, you can add or remove links on your Google profile to make your public content more or less discoverable.

If you're a content author and Author tags have been added to your content pages and linked to your Google Profile, then your photo and name may appear next to these pages when they appear in search results, along with a link to your Google Profile. In addition, content you listed as yours will be added to the +1 tab of your Google Profile. Learn more about how you can use tags on webpages to tell Google about content authorship.

When you share new content or change existing content, it may take up to a day or so for Social Search to discover and reflect these updates.

Why don't I see social results?

You may not see social search results for a number of possible reasons:

  • You need to be signed in to your Google Account to see social search results.
  • You may have few social connections because you or your contacts are not connected through many online social services.
  • Your network of contacts may not publish very much web content that is relevant to the types of searches you do.
  • You may use a Google domain or interface language that does not yet support social search results.
  • If your Google Account is based on a non-Google email address, you might not have any contacts available. You can try connecting the social sites that you use to your Google profile.
  • If you recently added new links to your profile, know that it may take up to a day or so for your social search results to reflect the new contacts and content.

How do I improve and customize my social search results?

You can improve your social search results by expanding your social connections and encouraging your friends to publish and share content online:

  1. Expand your public connections:
  2. Add friends and contacts: Add people who you want to be social connections to the My Contacts group in your Google contacts. Note that it may take up to a day or so for new connections to start showing in your social search results.
  3. Subscribe to interesting content: Follow friends, celebrities, or anyone else who's sharing publicly in Google Reader. Learn how to find people to follow in Reader.

After you've tried out Google Social Search, let us know what you think.

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