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Glossary of Google Places terms

This is a list of common terms that you'll encounter when managing your Google Places account. Click a term below to jump to the description of the term, and its practical use with Google Places.

Actions
Active
Delete
Edit
Impressions
Needs Action
Pending
Suspended
The PIN you entered is invalid
Validate by mail
Validate by phone

 

Actions

The number of clicks a user makes to interact with a listing, including requesting more information, viewing photos, or getting driving directions.

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Active

If your account displays your listing as 'Active,' your listing is publicly available by searching on maps.google.com and through Google.com.

If you're unable to find your business right away, we recommend you perform a search for [ your business name in your city, zip code ].

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Edit

You can edit your listing at any time. As long as you've verified your listing, your edits will be live within approximately one hour. However, if you edit your business name, address or phone number, you'll need to verify again before these changes can go live.

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Impressions

Your 30 day statistics include the number of Impressions. This number denotes the number of times that your business listing has appeared in search results. You can view the number of actual clicks to your listing by selecting 'Views'.

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Needs Action

If your listing appears with a Needs Action status message, you'll be provided with additional information on the next steps to get your listing to appear. Next steps may include editing, entering your PIN, or verifying your listing.

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Pending

If your listing appears with a Pending status message, that means that no further action is required on your end.

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Processing

We have received your feed upload. We are now reviewing the content of your listings. Please check back in a couple hours to see the updated status.

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Suspended

You've verified your listing and chosen for it to no longer appears on Google. If you'd like for it to appear again, please select "Resume Display."

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The PIN you entered is invalid

If your PIN number is invalid and you're unable to provide the accurate PIN number, you may wish to request another PIN number in the mail by selecting 'Request another letter'.

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Validate by mail

If you'd like to validate your listing by mail, within two weeks, we'll send a letter (containing your unique personal identification number and activation instructions) to the address in your listing. Please follow the instructions in the letter to validate your information and prevent unauthorized edits to your listing.

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Validate by phone

If you'd like to validate your listing by phone, you will be called at the phone number of the business listing.

Make sure you're prepared to take a phone call at the number you specified in your listing. Keep in mind that if you choose to 'Edit' the phone number at which you would like to be called, you will be prompted to change the actual phone number of the business listing as well.

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