This article is intended for users of the Google & YouTube app on Shopify.
The Top Quality Store programme rewards businesses that provide excellent customer experiences.
This programme is available in several countries with varying features. As more countries/features become available, this table will be updated.
| Country | Quality signals (specific signals available may vary by country) |
Overall quality score | Top Quality Store badge |
|---|---|---|---|
| US | Yes | Yes | Yes |
| CA, AU, NZ | Yes | No | Yes |
| IN, JP | Yes | No | No – coming in 2024 |
| Rest of world | No | No | No |
By meeting certain customer experience criteria, you may receive:
- The 'Top Quality Store' badge that displays on your listings and can improve user confidence in buying from you
- Prominence in placements on the Shopping tab
The programme monitors the experience that you provide to customers in several areas including delivery speed, delivery cost, return cost and return window. You are given a rating of excellent, comparable or opportunity for each metric.
View your performance
You can view your performance by either opting in to receive regular performance reports via email or signing in to your Merchant Center.
Opt in to receive performance reports via email
- Sign in to your Merchant Center account.
- Click the tools and settings icon
.
- Under the 'Settings' column, click Preferences.
- In the 'Email notifications' section, make sure that Tips and best practices and Reports are ticked.
- Click Save.
Sign in to Merchant Center
- Sign in to your Merchant Center account.
- Click the Growth tab.
- Click the Store quality tab.
Any other changes to settings or product data made in your Merchant Center account may be overridden by changes made in your Shopify account. All other settings should be edited and maintained directly in your Shopify account.