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Ads aren't showing

How do I make sure that DFP Small Business recognises all ad units on my page?

To see whether DFP Small Business recognises all the ad units on your page, add ?google_ad_impl=fallback&google_debug to the end of your page's URL, then load the page with the new URL.

For example, say that your page's URL is www.exampleabc.co.uk/index.html. Simply reload your browser window with the following URL:

www.exampleabc.co.uk/index.html?google_ad_impl=fallback&google_debug

If DFP Small Business doesn't recognise an ad unit, you'll see the following message: Skipping undefined Ad unit("X") (where X is the name of your undefined ad unit).

DFP Small Business may not recognise an ad unit for three reasons:

  • You've recently created the ad unit. Remember, new ad units may take up to 60 minutes before registering with DFP Small Business.
  • The ad unit name is misspelled in either "GA_googleAddSlot()" or "GA_googleFillSlot()". To resolve this issue, edit the ad unit in both calls to the JavaScript functions.
  • You haven't created an ad unit.

If DFP Small Business recognises an ad unit that's deactivated or archived, you'll see the following message:

Skipping disabled Ad unit("X") (where X is the name of your deactivated or archived ad unit).

To activate your ad unit:

  1. In your DFP Small Business account, click the Inventory tab
  2. .
  3. In the 'Status' drop-down menu, select Inactive and click Go.
  4. Select the box next to the appropriate ad unit in the table.
  5. Click Activate at the top of the ad unit table.