If you have a Google Surveys account that has been enabled for advanced settings, you see an Advanced tab on the Settings page:
Here is an example of a live survey where advanced settings are applied:
- Logo Image: Your company/site logo.
- Preview Text: The amount of article content you want to show before the survey (number of characters or percentage of article length).
- Zip Code exclusion: Any Zip or Postal codes that you want to omit from seeing surveys.
- Enhanced Message text: An additional message displayed above the survey, next to your logo (in the image below, the Google logo is used).
- Prompt Messaging: The message that users see when the survey appears, at the top of the survey in the blue title bar. Select a message template from the list or write your own.
In addition to advanced account settings, eligible publishers can also provide a custom alternate-action unit to be shown in the OR section of the survey prompt.
Publishers can choose one of the following non-survey actions to appear as an alternative for users who do not want to answer questions:
- Skip button (default)
- Registration/sign in (advanced)
- Email/newsletter sign up (advanced)
- Payment via Google Wallet (advanced)
Publishers are responsible for providing the code necessary to implement any non-survey alternative actions they choose to include, and are exclusively responsible for collecting and handling user information collected through these alternative actions. For the “Registration/sign in” or “Email/newsletter sign up” actions, the publisher will develop a simple web form with links in HTML and the logic to track registered users. The size of the form should be within 350x200 pixels. The survey is in an iframe, so any CSS or JavaScript that publishers have running in the rest of the page that publishers want to appear in the alternate-action unit will need to be bundled with the HTML. Publishers must inline all JavaScript or load it asynchronously using an async attribute (within the <script src=""> tag, add 'async').