Use the checklist below to make sure that your Ad Exchange campaigns are set up properly to run and serve impressions.
- Don't employ unsupported features.
- Target and test various sites and categories. Note that some sites may have restrictions based on the sizes and ad formats they accept.
- Targeting at the site level may decrease the number of impressions you serve, depending on what sizes and ad formats the publisher accepts.
- Make sure your ad group level default bid (Max. CPM) is high enough; $0.25 is the minimum in USD, but the bulk of transactions start at $0.50. Find the min allowed CPM bid in your local currency
- Are your creatives approved?
- Check the Ads tab of your ad groups.
- Make sure that they are not in Pending status.
- If the creatives are still in Pending status three business days after implementation, please let your technical account manager know.
- For ad groups that are targeting audiences, check the size of the list.
- When viewing All online campaigns, click the Audiences tab.
- Click the More actions drop down and choose Audience settings.
- Sort your audiences by User list count by clicking on the header.
- User lists are updated every 24 hours.
| Currency | Min allowed CPM |
|---|---|
| AED | 1 |
| ARS | 0.75 |
| AUD | 0.3 |
| BGN | 0.35 |
| BND | 0.4 |
| BOB | 2 |
| BRL | 0.5 |
| CAD | 0.3 |
| CHF | 0.3 |
| CLP | 150 |
| CNY | 2 |
| COP | 600 |
| CSD | 20 |
| CZK | 6 |
| DKK | 1.75 |
| EEK | 3 |
| EGP | 1.5 |
| EUR | 0.2 |
| FJD | 0.4 |
| GBP | 0.15 |
| HKD | 2 |
| HRK | 1.5 |
| HUF | 50 |
| IDR | 2500 |
| ILS | 1 |
| INR | 10 |
| JPY | 25 |
| KES | 20 |
| KRW | 250 |
| LTL | 0.5 |
| MAD | 2.5 |
| MTL | 0.08 |
| MXN | 2.5 |
| MYR | 1 |
| NOK | 1.75 |
| NZD | 0.3 |
| PEN | 0.75 |
| PHP | 13 |
| PKR | 15 |
| PLN | 0.75 |
| ROL | 7500 |
| RON | 0.75 |
| RSD | 20 |
| RUB | 7 |
| SAR | 1 |
| SEK | 1.75 |
| SGD | 0.5 |
| SIT | 50 |
| SKK | 7.5 |
| THB | 10 |
| TRL | 350000 |
| TRY | 0.35 |
| TWD | 7.5 |
| UAH | 1.25 |
| USD | 0.25 |
| VEB | 500 |
| VEF | 4.3 |
| VND | 4000 |
| ZAR | 1.5 |
Please contact us if there are still no transactions.