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Policy & traffic quality guidelines

Clicks and impressions

Use of emails to advertise your site

We understand that publishers are always looking for new ways to boost traffic to their websites. However, it is a violation of our program policies to promote websites that are displaying Google ads through unsolicited emails. Please also note that publishers are not permitted to place AdSense ads in emails.

You may wish to learn more on permitted ways to increase traffic to your website.

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